Online sales are not just a simple matter of product listings and a checkout process. With this holistic builder’s session, we’ll help you build your E-commerce plan so that it fits within your operations. From customer acquisition, to customer education, purchase, delivery and support, you will receive a customized playbook to make the launch of your digital sales offering a success. This session will:
- Review the buying experience for your customers
- Identify existing systems that can be used and modified to support digital sales in addition to traditional ones
- Scope out your fulfillment for digital sales in a way that fits your existing sales and inventory management
- Describe the needs of your buying flow in detail and identify the requirements of your customized needs
- Build an initial budget for the project
- Build an ongoing budget need for continued operation and customer support
The completed playbook will allow you to budget and execute your expansion into digital sales with confidence.